Analysis
Joey McGuire is at the podium in Frisco today, answering questions about Big 12 Media Days while a federal lawsuit…
Analysis
The House v. NCAA settlement was sold as the most significant reform in the history of college athletics: schools would…
Analysis
Six programs have estimated market valuations of their NIL rosters north of $40 million. Texas sits at $47.9M. Arch Manning…
Analysis
The talking points were ready before the ink dried. When the NCAA finally stopped pretending it could hold back the…